Friday, September 1, 2017

My brothers started school this past Tuesday, and a lot of my friends have already begun college, but I go to a school that’s on the quarter system--which means I move in until September seventeenth, a whopping two and a half weeks from now. Because I have nothing to do, I decided to challenge myself to write and publish a blog post every single day, as well as come out with new videos every other day. It’s an avalanche of content that is most significant, for me, in the fact that I’m just trying to do it. I don’t really expect people to read it every single day or watch all the videos (although it’d be great if they do); I just want to work hard.

I would also love to finish the first draft of my current work-in-progress, which I’ve been brainstorming/plotting/planning all summer, as well as brainstorm for my next one. That may or may not happen, but I’m trying to push myself to do more, so here goes!

This is The Countdown.

My friend Anna came over to my house, and we reacted to Taylor Swift’s “Look What You Made Me Do” music video. My comments in the video are obscenely unintelligent, but now that I've had a few days to collect my thoughts, I think I have a *bit* more insight.

It’s particularly intriguing for me to observe how a star like Taylor Swift transitions from one phase of her career to the next, and, like anyone, I can’t help but wonder if “Look What You Made Me Do” is a good move. The video--which is really well-produced, edited, and shot (something that can be easily done if one has a large amount of money)--made me understand the song a bit more, but didn’t really justify it for me. Why does her album cover look like it belongs on a T-shirt from Hot Topic? Why is the “r” lowercased? Why does “Look What You Made Me Do” not have a melody?

At the same time, though, I think the fact that she based her music on those comments definitely says something about our culture today. In the video, she makes fun of herself--and of other people--by styling herself into the characters that everyone says she is. Through this, I gained a greater understanding of where she was coming from, and her own awareness about people’s perception of her made me sympathize with her more. In fact, I think that the skit at the end served to emphasize her humanity, and therefore her vulnerability to "hate" comments. Artists today have to deal with a lot of backlash about a lot of crazy, insane, petty things that random people feel the need to say, and even though I kinda think the fact that she made a song and music video just to respond to her haters is a wee bit petty, I can see why she would respond like that. (If you have the money and resources to make a diss track better than Ricegum's, I mean, why not.)

I don’t know if I’d like her as a person, but I understand her better as a result of the video. Whether or not that was her intention in making it, I’m not sure, but it worked like that for me.

We’ll just have to see how good her album is.

(Also, there’s a hilarious song review by the dude who runs the channel jacksfilms. It’s twenty-two seconds. Watch it.)

What's your take on T-Swizzle's reinvention? Love? Hate? Mild intrigue? What does this show about our culture today?


  1. Wow, go you! I've been meaning to comment on your last few posts, and haven't even gotten there (:O my bad..), so I have a lot of admiration for your goals and plans. :)

  2. I love the video and song personally. I loved the Blank Space video was right up my alley.

    1. Yeah, I know a lot of people liked it! Everyone has a right to his/her own opinion :)

  3. THIS VIDEO WAS MY FAVORITE THING OH MY GOSH XD I love you so much, Rachel. And naturally, you dissected this video better than literally anyone else I've seen.

    1. The first "this video" being yours, and the second being Taylor's. I shouldn't be allowed to comment at night. xD


© RACHEL SEO. Design by FCD.